Ep 11. Second Base, Third Strike

In the season 5 episode 11 of Bar Rescue, titled "Second Base, Third Strike," Jon Taffer travels to Milwaukee, Wisconsin to help save a struggling sports bar called Second Base. The bar was opened by brothers Nick and Dino, who are former baseball players, but their love for the game hasn't translated into a successful business.

Upon arriving at Second Base, Taffer discovers a number of issues that are impacting the bar's success. The bar has no clear brand identity, the decor is outdated, and there is a lack of organization and cleanliness throughout the establishment. The staff is also untrained and unmotivated, and the kitchen is producing subpar food that is turning customers away.

To address these issues, Taffer brings in his team of experts to revamp the bar from top to bottom. The team starts by rebranding Second Base as a baseball-themed sports bar, with new decor that celebrates the sport. They also implement a new organizational system and thoroughly clean the entire bar.

To improve the quality of the food, Taffer brings in Chef Aaron McCargo Jr. to revamp the menu and train the kitchen staff. McCargo introduces a variety of new dishes, including a signature burger that quickly becomes a customer favorite.

Taffer also addresses the issues with the staff, holding a training session to teach them about customer service and incentivizing them with cash rewards for positive customer feedback. He also introduces a new bartender who brings energy and expertise to the bar and creates a series of new drinks to add to the menu.

Throughout the episode, tensions run high as Taffer clashes with the brothers over their lack of leadership and passion for the business. However, with the help of his team and the changes they implement, Second Base is able to turn things around and become a successful sports bar.

"Second Base, Third Strike" is a high-energy episode of Bar Rescue that showcases Jon Taffer's skills as a business turnaround expert. With his team of experts, he's able to breathe new life into a struggling bar and help it find success. The episode is sure to be a hit with fans of the show and anyone looking for tips on how to improve their own business.