Jack Black and Dave Chapelle are employees of a run-down video rental store in New Jersey. The store's owner, Danny Glover, is facing eviction. The pair must devise a way to save the store. Using a simple video cam, help from the neighborhood, and an unexpected jolt from a power plant, the duo finds a way to revisit favorite movie scenes, and battle an aggressive urban developer. While the comic team works hard to boost the video store's profile, they discover important and heartwarming truths about the neighborhood they are trying to save.