Watch Custom Trends

Custom Trends is a thought-provoking drama set in a world where social media rules everyone's lives, and the pressure to be popular has never been higher. The film delves into the lives of a group of high school students as they navigate the tricky world of likes, followers and influencers. At the center of the film is the character of Lisa, played by rising star Emma Stone. Lisa is an introverted, artistic teen who has never quite fit in with the popular crowd, despite her best efforts. When she discovers a website that allows users to purchase custom-made trends, Lisa sees a way to finally make a name for herself online. With the help of a street-smart hacker named Max, played by Michael B. Jordan, Lisa sets out to buy the trend that will rocket her to online stardom.

As Lisa becomes more and more obsessed with her pursuit of online fame, her relationships with her friends and family begin to suffer. Meanwhile, her fellow students are dealing with their own struggles with social media. There's Nate, the popular jock who's desperate to maintain his status but is secretly struggling with his sexuality; Sophie, the mean girl who's being cyberbullied by her own fans; and Evan, the sensitive musician who's finding it hard to keep up with the relentless pace of the online world.

As Lisa's quest for internet fame reaches its climax, the film takes a dark turn, exploring the consequences of our culture's obsession with social media. Custom Trends is a gripping commentary on the power and pitfalls of the digital age, and a cautionary tale about the dangers of seeking validation from strangers online. With its sharp writing, standout performances, and stunning visuals, it's a film that will stay with you long after the credits roll.

The film is directed by acclaimed indie filmmaker Sofia Coppola, known for her unique visual style and nuanced explorations of human relationships. The screenplay was written by up-and-coming writer-director Neasa Hardiman, who brings a fresh perspective to the ever-relevant topic of social media addiction. The film features a talented ensemble cast, including Stone and Jordan, as well as breakout performances by newcomers like Maia Mitchell and Luke Benward.

One of the film's greatest strengths is its ability to capture the nuances of our digital lives, from the thrill of seeing a post go viral to the anxiety of constantly checking for notifications. The film's use of social media imagery and pop culture references adds an element of realism to the story, while also underscoring the film's message about the fleeting nature of online popularity.

Another standout aspect of the film is its exploration of the ways in which social media can amplify social hierarchies and exacerbate existing power dynamics. The film exposes the ways in which influencers can use their status to manipulate and exploit those around them, and how the anonymity of the internet can embolden trolls and cyberbullies. By shining a light on these issues, the film encourages viewers to think critically about their own behavior online and to consider the ways in which their actions might affect others.

Overall, Custom Trends is a powerful, resonant film that asks important questions about the impact of social media on our lives. It's a must-see for anyone who's ever felt the allure of online fame, and a reminder that the most meaningful connections are the ones we make in the real world.