Etsy Marketing and SEO Mastery Season 1 Episode 10 Let's check your Product Setup
- February 13, 2019
- 4 min
In season 1 episode 10 of Etsy Marketing and SEO Mastery, titled "Let's Check Your Product Setup," viewers are led through a comprehensive guide on how to set up their products on Etsy effectively. The episode begins with a quick recap of some of the essential points covered in previous episodes. After this, the host goes on to discuss some of the critical aspects of setting up products on Etsy.
One of the crucial areas the host covers in this episode is pricing. The host delves into the topic of pricing and how it affects sales. They go on to highlight some of the mistakes that Etsy sellers often make when pricing their products. For example, setting their prices too high or too low can both be detrimental to sales.
The episode goes on to explore various aspects of the product listing, such as product titles, descriptions, and tags. The host explains how each of these elements contributes to the ranking of products in Etsy's search results. They provide some tips and tricks on how to create compelling product descriptions and titles that catch buyers' attention.
In addition to this, the host also explores the importance of using relevant tags in product listings. They explain how tags help Etsy's search engine identify relevant products when a buyer searches for a particular keyword or phrase.
The episode also covers some essential aspects of product photography. The host provides some tips on how to take appealing product photos that showcase the product's features and help buyers visualize what they are purchasing.
Once the host has covered these fundamental elements of the product setup, they move on to show viewers how to track the performance of their listings. They explain how to use Etsy's Shop Manager to analyze data such as views, clicks, and sales.
The host then goes on to provide some guidance on how to optimize listings based on this data. They explain how sellers can use the information they collect to make data-driven decisions to improve their listings' performance.
Additionally, the host also covers some tips on how to handle negative feedback and reviews. They provide guidance on how to use negative feedback as an opportunity to improve one's products and services.
In conclusion, the episode provides a thorough guide on how to set up products on Etsy effectively. The host covers all the crucial elements of a product listing, from pricing to photography, providing practical tips and tricks that sellers can start implementing immediately. The episode also highlights the importance of tracking product performance and using data to optimize product listings. Overall, it is an informative and insightful episode that all Etsy sellers can benefit from watching.