Watch Veve

Veve is a 2014 Kenyan drama film that tells the story of corruption, politics, love, and betrayal in the country's music industry. Directed by Simon Mukali and produced by Sarika Hemi Lakhani, the film stars Lowry Odhiambo, Emo Rugene, and Lizz Njagah in leading roles. The movie follows different characters whose lives interconnect to unveil the dark side of the Kenyan music industry. The first character we meet is Amos (Lowry Odhiambo), a struggling musician who wants to make it big in the industry. Amos is talented, but he lacks the connections and resources to get his music heard by the right people. He is also facing pressure from his family to quit music and find a stable job.

As we follow Amos's journey, we meet other characters who are also struggling to make a name for themselves in the music industry. We meet Esther (Lizz Njagah), a successful musician who used to be Amos's lover. Esther is a beautiful and talented artist, but she is also manipulative and calculating. She is willing to do whatever it takes to maintain her position at the top, including betraying her friends.

We also meet Alex (Emo Rugene), a corrupt businessman who is involved in the illegal sale of a popular music drug known as veve. The drug enhances the listeners' experience and increases their attachment to the music, making it addictive. Alex and his gang are making a fortune from the sale of the drug, and they are willing to eliminate anyone who threatens their business.

As the film progresses, we see how the characters' lives intersect and how their choices affect each other. Amos's determination to succeed in the music industry leads him to make questionable decisions that put him and his loved ones in danger. Esther's obsession with fame and success puts her at odds with her friends and allies, and she has to face the consequences of her actions. Alex's greed and corruption lead him down a dangerous path that threatens his life and business.

One of the strengths of Veve is its portrayal of the music industry in Kenya. The film showcases the intricacies and complexities of the industry, including the role of managers, producers, DJs, and promoters. We also see how corruption and politics have permeated the industry, making it difficult for talented artists to succeed.

The film's cinematography is also noteworthy, as it captures the vibrant and colorful landscapes of Kenya. The music in the movie is also exceptional, with various Kenyan artists contributing to the soundtrack. The music adds to the film's authenticity and helps to underscore the emotional themes of the story.

In conclusion, Veve is a compelling and insightful film that offers a nuanced portrayal of the Kenyan music industry. The film's themes of corruption, politics, love, and betrayal are universal and relatable, making it a must-watch for anyone interested in African cinema. The strong performances by the cast, the stunning cinematography, and the exceptional music all contribute to making Veve a memorable and impactful film.

Veve is a 2014 drama with a runtime of 1 hour and 34 minutes. It has received mostly positive reviews from critics and viewers, who have given it an IMDb score of 6.5.