Fashion At War: Crafting The Nazi Brand

Watch Fashion At War: Crafting The Nazi Brand

  • 2017
  • 31 min

Fashion At War: Crafting The Nazi Brand is a powerful and thought-provoking documentary which delves into the relationship between the fashion industry and the Nazi regime during World War II. Through a combination of historical footage, interviews, and expert analysis, the film takes the viewer on a journey through the complex and controversial world of Nazi fashion - exploring how the regime used clothing and style as tools for propaganda, control, and ultimately, genocide.

The film is centered around the experiences of three women - Anja Cronberg, Paula Diehl, and Irene Guenther - all of whom are experts in the fields of fashion, history, and cultural studies. Through their research and insights, we are introduced to a range of fascinating and disturbing stories - from the ostentatious uniforms worn by Nazi officials, to the forced labor of concentration camp prisoners in the textile industry.

One of the key themes that emerges throughout the film is the idea that fashion played a crucial role in reinforcing Nazi ideology and values. The filmmakers highlight how the regime used a range of strategies - including targeting young girls through the League of German Girls, promoting conformity and uniformity through dress codes, and even creating a Nazi-inspired Barbie doll - to shape public perception and support for their cause.

At the same time, however, the film also sheds light on the ways in which fashion and clothing were used by individuals to resist and subvert the regime. We hear stories of Jewish tailors who continued to work in secret, creating clothes for their fellow prisoners even as they faced certain death, and of quiet acts of rebellion - like a woman who wore a yellow star as a badge of honor, rather than as a symbol of condemnation.

One particularly striking aspect of the film is its use of archival footage and images to illustrate the complex relationship between fashion and politics. We see images of Hitler inspecting uniformed soldiers and young women in traditional dirndls, as well as footage of concentration camp inmates sorting fabric or sewing garments under brutal conditions. These snippets of history are interwoven with interviews with contemporary fashion designers and commentators, who reflect on the legacy of Nazi fashion and its ongoing impact on the industry today.

Overall, Fashion At War: Crafting The Nazi Brand is a provocative and engaging documentary that offers a unique glimpse into the intersection of fashion, politics, and history. Through its diverse range of perspectives and insightful analysis, the film invites viewers to reflect on the power of clothing and style to shape our identities, our values, and our society as a whole.

In short, Fashion At War: Crafting The Nazi Brand is a must-see for anyone interested in history, fashion, or the complex and interconnected forces that shape our world. It is a timely and important reminder of the dangers of propaganda, conformity, and hate - and a tribute to the creative resistance and strength of those who dare to challenge them.

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Description
  • Release Date
    2017
  • Runtime
    31 min