Rubber is a French comedy drama horror film that was written and directed by Quentin Dupieux, featuring Stephen Spinella, Roxane Mesquida, Jack Plotnick, Haley Ramm, Wings Hauser and Ethan Cohn. The story follows a group in the California desert who are there to view a film. Chad is a sheriff who tells the group that there are many parts to films that make no sense and that the same holds true for life. Therefore, the film they are about to see is presumably a celebration of things that have no reason.
The film plot follows a tire called Robert that comes to life during the late 90s. The tire learns how to stand and roll on its own. Then it begins a killing spree when it encounters a plastic water and a scorpion and crushes them. When Robert tries to kill a beer bottle, he develops telekinetic powers, causing it to fracture. Then Robert blows up a crow, tin can and rabbit.
While staying in a local motel, Robert watches a woman shower and takes the room next door. The motel maid sees Robert showering and throws him out, whereupon, her head blows up.
Chad comes to investigate the murders. The accountant attempts to end the film early by giving poisoned turkey to the audience. The man in the wheelchair survives because he does not eat any. Chad sees Robert murder the motel owner, leading police on a chase. The accountant attempts to poison the man in the wheelchair with food but eats it himself and dies.
While Robert runs from the cops, he kills a bunch of people burning trees. The police find the tire watching a car racing program after murdering a house's occupants. Chad shoot and kills Robert. When Chad leaves, Robert reincarnates into a tricycle and murders the man in the wheelchair. Robert the tricycle then gathers a group of tires and they embark to Hollywood.