Small Business Revolution - Main Street Season 5 Episode 4 Lena's Pizza, Subs and Wings

In season 5, episode 4 of Small Business Revolution - Main Street, the team heads to Galesburg, Illinois to help revitalize Lena's Pizza, Subs and Wings. The popular pizza joint was hit hard by the COVID-19 pandemic and needs assistance to stay afloat.

The team explores the history of the restaurant and learns about Lena, the original owner who started the business over 30 years ago. They meet the current owners, a husband and wife team who have been struggling to keep the business running. The location is in a prime spot in downtown Galesburg, but the dated interior and lack of marketing have been hindering its success.

The team begins by giving the interior a much-needed update, repainting the walls and installing new flooring. They also help the owners streamline their menu, focusing on their most popular items and eliminating less popular dishes. With the help of a local design firm, they create new branding and marketing materials to attract more customers.

To connect with the community, the team helps organize a neighborhood block party. They invite nearby businesses and residents to come out and enjoy the food and festivities, making sure that Lena's Pizza, Subs and Wings is front and center. The event is a huge success and brings in new customers who hadn't previously known about the restaurant.

Throughout the episode, the team provides invaluable advice to the owners on how to run a successful small business. They stress the importance of social media and online reviews, and encourage the owners to focus on customer service. They also bring in industry experts to teach the owners how to better manage their finances and increase profits.

At the end of the episode, the team unveils the new Lena's Pizza, Subs and Wings. The owners are thrilled with the changes and grateful for the team's help. With new branding, marketing materials, and a streamlined menu, the restaurant is poised for success.

Small Business Revolution - Main Street season 5 episode 4 is a heartwarming story of community and perseverance. The team shows how a small business can overcome adversity and thrive with the right support and guidance.