So Expensive Season 1 Episode 3 Why Bluefin Tuna Is So Expensive

So Expensive is a documentary series that explores the world of luxury items and products, uncovering the reasons why they are so expensive. In season 1 episode 3, titled "Why Bluefin Tuna Is So Expensive," the show dives into the mysterious and fascinating world of one of the most valuable fishes in the world - the bluefin tuna.

The episode begins by delving into the history and cultural significance of bluefin tuna in Japan, where it is considered a delicacy and has been used in traditional dishes for centuries. But with rising demand and overfishing of bluefin tuna, the price has skyrocketed over the years, making it one of the most expensive fishes in the world.

The show interviews various experts and stakeholders in the tuna industry, exploring the complex and global supply chain of bluefin tuna. Viewers will learn about the challenges faced by fishermen, distributors, and consumers, and the factors that contribute to the high cost of this delicacy.

Through stunning visuals and captivating interviews, the episode takes us on a journey from the bustling tuna auctions in Japan to the oceans where bluefin tuna are caught, and all the way to high-end sushi restaurants and luxury hotels where it is served.

We see how the most prized and sought-after bluefin tuna can fetch up to hundreds of thousands of dollars each, and how they are caught using traditional and modern methods, such as longlines and purse seines. The show also highlights the controversies surrounding bluefin tuna, such as overfishing, illegal fishing, and the use of unsustainable farming practices.

In addition to the economic and environmental impact of the bluefin tuna trade, the show also touches on the cultural significance of this fish. We learn about the traditional and nuanced ways of preparing and serving bluefin tuna that have been passed down for generations, and how this precious ingredient is woven into the fabric of Japanese culture.

As the episode draws to a close, viewers will gain a newfound appreciation for the complexity and value of bluefin tuna, as well as the challenges and controversies surrounding its production and consumption. Whether you're a foodie or simply interested in learning more about the luxury industry, this episode of So Expensive is a must-watch.