Ep 1. Launch

In the premiere episode of The Great American Read, titled "Launch," viewers are introduced to the incredible journey that lies ahead as the program searches for America's favorite novel and celebrates the power and impact of reading. This opening episode offers an overview of the series and a glimpse of the many diverse novels that will be featured throughout the season.

Hosted by celebrated television personality Meredith Vieira, The Great American Read is a massive nationwide competition that invites Americans to choose their favorite book from a list of 100 of the most beloved novels. The voting process will unfold over the course of several months as viewers make their voices heard through online ballots, social media, and other interactive platforms. At the end of the season, the results will be revealed in a thrilling finale event.

In "Launch," Vieira provides a tour of the various categories of books that are included in the competition, which range from beloved classics to contemporary bestsellers. From "American Classics" like "To Kill a Mockingbird" and "The Great Gatsby," to "Romances" like "Pride and Prejudice" and "Gone With the Wind," to "Sci-Fi/Fantasy" titles such as "The Hitchhiker's Guide to the Galaxy" and "Harry Potter and the Sorcerer's Stone," there's something for everyone represented in the list.

Throughout the episode, various literary experts and celebrities weigh in on their favorite books and what makes them so special. From actress Sarah Jessica Parker discussing her love for "Little Women," to astronaut Scott Kelly sharing his love for "Enders Game," to book critic Michiko Kakutani explaining what makes "The Catcher in the Rye" a classic, viewers are treated to a diverse range of opinions and perspectives on these iconic works.

As the episode progresses, viewers also get a glimpse of how the competition will work and what is at stake. In addition to the bragging rights of being deemed America's favorite novel, there are also various prizes up for grabs. For instance, the winning book's author will receive a commemorative plaque, while viewers who vote will be entered into a sweepstakes to win various prizes, such as a trip to London to visit the home of "Sherlock Holmes" author Arthur Conan Doyle, or a trip to New York City to attend the finale event.

But ultimately, what is most compelling about "Launch" is the way in which it underscores the importance of reading and books in American society. As various guests, including motivational speaker Mel Robbins and veteran journalist Lesley Stahl, stress, reading has the power to change lives, broaden horizons, and transform communities. Whether it's through the pages of a classic novel like "Moby Dick" or a contemporary work like "Ready Player One," books have the ability to inspire and challenge readers in profound ways.

In short, "Launch" serves as a fitting introduction to The Great American Read, setting the stage for what is sure to be a fascinating exploration of the books that have touched the lives of so many Americans. With stunning visuals, insightful commentary, and a bevy of famous faces, this episode is a must-watch for anyone who loves books and believes in the power of reading.