Outsmart Yourself: Brain-Based Strategies to a Better You Season 1 Episode 19 How Framing Changes Decisions

In season 1 episode 19 of Outsmart Yourself: Brain-Based Strategies to a Better You, titled "How Framing Changes Decisions," viewers are introduced to the concept of cognitive framing, which explains how the way we present information can influence the decisions we make.

Host and neuroscience expert, Dr. Lindsey Leach, begins the episode by explaining the basics of cognitive framing and how it works in the brain. She uses various examples and experiments to illustrate how people can be swayed by the language and presentation of information, even if the facts remain the same.

Dr. Leach then delves into the various types of cognitive framing, including positive framing, negative framing, and loss aversion framing. She explains how each type can be applied in different situations to influence behavior and decision-making.

To further explore the topic, Dr. Leach brings in a guest expert, Dr. Michael Barnes, a behavioral economist who has conducted extensive research on the impact of framing on decision-making. Together, they discuss the ways in which cognitive framing can be used to influence consumer behavior in marketing and advertising.

The episode also features several interviews with individuals who share personal experiences of being influenced by cognitive framing in their daily lives. From choosing which restaurant to dine at to making important financial decisions, the power of framing is shown to be a significant factor in shaping our choices.

Throughout the episode, viewers are given practical tips and strategies for recognizing and outsmarting cognitive framing in order to make more informed and objective decisions. With the help of expert advice and real-life examples, viewers can learn how to become more mindful of the language and presentation of information in order to make decisions that align with their values and goals.

Overall, "How Framing Changes Decisions" offers a fascinating and informative exploration into the world of cognitive framing and its impact on our decision-making processes. Through a combination of expert insights and relatable anecdotes, viewers are given valuable tools for taking control of their own decision-making and achieving greater success in their personal and professional lives.