Watch 4th and Loud

4th and Loud is an American docu-series that premiered on AMC in 2014. The show follows the journey of the Arena Football League's (AFL) newest expansion team, the LA KISS, owned by rock legend Gene Simmons and co-owner Paul Stanley. The series showcases the preparation and challenges the team faces in their debut season in the AFL.

The show features various individuals involved in the team, including the coaches, players, and administrative staff. Head coach Bob McMillen comes with an impressive resume, having led the Chicago Rush to three consecutive ArenaBowl appearances, winning two of them. The team also features veteran quarterback J.J. Raterink, who played nine seasons in the AFL and has numerous accolades to his name.

One of the unique aspects of the show is its focus on the behind-the-scenes action. Viewers get an in-depth look at what goes into building a sports franchise from scratch. From team tryouts to scouting, the show offers a glimpse into the intricate process of forming a competitive team. Additionally, the show offers an insight into the business side of running a sports franchise, which proves equally as challenging as the on-field performance.

Throughout the season, the LA KISS encounters several obstacles on their journey to success. For instance, the team's first game doesn't go as planned, resulting in a significant loss to the San Antonio Talons. McMillen is visibly disappointed, and it's apparent that the LA KISS still have a lot to prove going forward.

The show also touches on several personal storylines, showcasing the players' personal lives and how they balance their commitments on and off the field. For instance, Lynhthy Nguyen, one of the marketing executives for the team, struggles to juggle her busy schedule as a mother and professional. The show's portrayal of the players and staff being multifaceted individuals is refreshing as it humanizes them in a manner that fans don't often get to see.

Of course, one cannot mention 4th and Loud without noting the influence of Gene Simmons. The rock legend proves to be an effective owner, taking an active approach in the shaping of the team. From ensuring the players' attire is on point to attending every game and practice, Simmons' enthusiasm for the team is infectious.

The show also touches on how Simmons' band, KISS, influences the team's branding. The team's uniforms are elaborate and feature several references to the band, such as their iconic black-and-white face paint. While some may see this as a gimmick, it adds to the team's identity and gets fans excited about the unique approach to the sport.

Overall, 4th and Loud is a fascinating look into the world of the AFL and sports franchises in general. The show's focus on the behind-the-scenes action and personal storylines give viewers plenty to invest in. Despite the LA KISS's mixed success on the field, the show proves to be a hit, as fans enjoy getting a glimpse into the juggling act that is building a sports team from scratch.

4th and Loud is a series that is currently running and has 1 seasons (10 episodes). The series first aired on August 12, 2014.