Watch Big Vape: The Rise and Fall of Juul

TV-MA
2023
1 Season
6.7 (2,548)

In this docuseries, a scrappy electronic cigarette startup becomes a multibillion-dollar company until an epidemic causes its success to go up in smoke.

Big Vape: The Rise and Fall of Juul is a series that ran for 1 seasons (4 episodes) between October 11, 2023 and on

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Seasons

4. Overnight Billionaires

October 11, 2023

A landmark deal makes billionaires of Juul's founders but leaves other employees torn. A health crisis linked to vaping jeopardizes the company's future.

3. Where's My Juul?

October 11, 2023

Viral social media videos and word-of-mouth send Juul and its flavor pods flying off shelves -- and into the hands of kids, causing nationwide outrage.

2. First Impressions

October 11, 2023

Upon launch, Juul rolls out an edgy campaign targeting youth culture until the popular ads come under criticism and spur new regulations from the FDA.

1. The Spark

October 11, 2023

Two Stanford graduates set out to disrupt the tobacco industry by creating a sleek new product for adult smokers but run into a series of struggles.

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Where to Watch Big Vape: The Rise and Fall of Juul

Big Vape: The Rise and Fall of Juul is available for streaming on the website, both individual episodes and full seasons. You can also watch Big Vape: The Rise and Fall of Juul on demand at Netflix.