Ep 3. Paper, Denim & Dollars

In How to Make It in America season 1 episode 3, titled Paper, Denim & Dollars, the main characters Ben and Cam are still attempting to launch their fashion line, Crisp. However, they are quickly running out of money and need a way to finance their business.

Cam has an idea to create custom denim jackets for rapper Kid Cudi and his crew, which they hope will help raise their profile and bring in some much-needed cash. However, they must first find a way to convince Kid Cudi to work with them.

Meanwhile, Ben is struggling with his relationship with Rachel, who is starting to feel neglected due to his busy work schedule. He tries to make it up to her by taking her out on a date, but it doesn't go as planned.

As the episode progresses, the duo faces a number of setbacks and obstacles. Their factory is shut down due to safety violations, their denim supplier falls through, and Kid Cudi changes his mind about the jacket design.

Despite these challenges, Ben and Cam refuse to give up on their dream. They come up with a new plan to sell their jackets directly to consumers, which they hope will help them build a following and gain some credibility in the fashion world.

Overall, Paper, Denim & Dollars is a fast-paced and entertaining episode that showcases the ups and downs of starting a business in New York City. It highlights the importance of perseverance, creativity, and hard work when trying to make it in a competitive industry.