Watch Branding in Seongsu

2024
1 Season
6.5 (459)

A relentless marketing executive and a warm-hearted intern are always at odds with each other but everything takes a wild turn when their souls switch after an unexpected kiss.

Branding in Seongsu is a series that ran for 1 seasons (24 episodes) between February 5, 2024 and on U+ Mobile TV

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24. Episode 24

March 14, 2024

At the inauguration, Na Eon reveals the truth. The culprits are arrested, and she becomes Seongsu’s new CEO. Meanwhile, Eun Ho vanishes, saying he needs time.

23. Episode 23

March 13, 2024

Na Eon secures proof of Jeong Woo’s attack. He confesses, revealing the mastermind. Na Eon plots to make the real culprit slip up to get new evidence.

22. Episode 22

March 12, 2024

Na Eon hosts a workshop, but Eun Ho refuses to join. Burdened by guilt for blaming her, he plans to resign, but Na Eon confesses to him. Together, they vow to find who tried to kill her.

21. Episode 21

March 11, 2024

Segye Group and Seongsu Agency face off. Before the pitch, Na Eon reveals that Director Han stole High Jet’s idea. Eun Ho then finds a shocking video on his hard drive.

20. Episode 20

March 7, 2024

Yu Mi overhears Na Eon and Eun Ho and learns about the soul switch, plotting to use it against Na Eon. Meanwhile, Na Eon must win the HQ Motors deal to uncover Director Han's hidden evidence.

19. Episode 19

March 6, 2024

Five years ago, Na Eon and Eun Ho bumped into each other at Segye, accidentally mixing their materials. Na Eon unknowingly took his late girlfriend Da Eun’s candle ideas and turned them into her own work.

18. Episode 18

March 5, 2024

Eun Ho is secretly working for Director Han to uncover an incident from five years ago. He gives Na Eon a week to find the truth. Meanwhile, a strange warning appears on the company board.

17. Episode 17

March 4, 2024

Na Eon and Eun Ho switch bodies whenever a wind chime rings. Growing wary, Na Eon notices secretive messages Eun Ho receives from Director Han.

16. Episode 16

February 29, 2024

Na Eon becomes Team One’s manager for her hit soju rebrand. She takes the HQ Motors project to chase Director Han, while Team Underdog work on rebranding an old motel.

15. Episode 15

February 28, 2024

Eun Ho gets a mysterious text and heads to a restaurant, where he sees Director Han. Suddenly, he and Na Eon are hit with headaches and they switch back. Na Eon realizes Director Han has been backing Yu Mi.

14. Episode 14

February 27, 2024

Yun Hyeok’s scandal rocks Seongsu Agency and Segye group. Yu Mi’s project collapses while Na Eon’s non-alcoholic concept wins over the public and becomes a huge success.

13. Episode 13

February 26, 2024

Na Eon and Yu Mi work on their respective soju rebrands. Inspired by Jenny, Na Eon crafts a bold idea, while Yu Mi secretly recruits Yun Hyeok, the nation’s hottest icon, as her ace.

12. Episode 12

February 22, 2024

Jae Ha, tied to Na Eon’s scandal five years ago, returns to Seongsu with a soju project. Their research quests spark strange tension—Na Eon with Jeong Woo, and Eun Ho with Yu Mi.

11. Episode 11

February 21, 2024

Despite Yu Mi's sabotage, the pop-up store succeeds. Yu Mi panics and meets her secret backer but gets into danger, and Na Eon saves her—sparking an unexpected softening in Yu Mi.

10. Episode 10

February 20, 2024

Team Underdog prepare for the project, but Yu Mi sabotages their venue and drafts. Furious, Na Eon and Eun Ho confront her, determined to protect their work.

9. Episode 9

February 19, 2024

Na Eon's kissing theory fails, so they agree to live in each other’s bodies for now. Returning to work in Na Eon's body, Eun Ho’s newfound warmth shocks everyone. Meanwhile, their team is handed a nearly impossible project.

8. Episode 8

February 15, 2024

Yu Mi releases a footage making Na Eon's accident look like a drunken fall. Just then, Na Eon's body—now with Eun Ho's soul—returns to the agency, and she must secretly coach him to act like her.

7. Episode 7

February 14, 2024

After upsetting her team, Na Eon gets the silent treatment. While in search of clues, she pitches to rebrand the shoemaking factory for drag queens. Visiting her body again, she spots a man in a rabbit mask.

6. Episode 6

February 13, 2024

Team Underdog is mocked for their presentation as Yu Mi hands them Na Eon's leftover project. When Na Eon visits her body in the hospital, she recalls her kiss with Eun Ho, suspecting it might switch them back.

5. Episode 5

February 12, 2024

Na Eon wakes in Eun Ho’s body, while her own lies unconscious in the ICU. Returning to the agency, she’s made full-time but sent to the misfit “Team Underdog.” Her hunt for the culprit begins.

4. Episode 4

February 8, 2024

Appalled by Na Eon's methods, Eun Ho declares war and reveals his backup footage. When XU's scandal goes public, Na Eon is fired as the scapegoat and later attacked by a masked figure.

3. Episode 3

February 7, 2024

Eun Ho shows Na Eon the evidence, but she warns him to stay quiet. She exploits it to raise contract fees and bribe cobblers, ensuring the success of their pop-up project.

2. Episode 2

February 6, 2024

Na Eon sends Eun Ho to inspect the site to ease his suspicions, though she’s also uneasy about XU’s past controversies. There, Eun Ho accidentally stumbles upon XU Beauty’s hidden animal testing lab.

1. Episode 1

February 5, 2024

Na Eon, a ruthless marketing ace, clashes with righteous intern Eun Ho while chasing a brand deal with XU Beauty. He suspects animal testing, and their tension spark rumors about a love-hate romance.

Description

Where to Watch Branding in Seongsu

Branding in Seongsu is available for streaming on the U+ Mobile TV website, both individual episodes and full seasons. You can also watch Branding in Seongsu on demand at Hulu.