The Apprentice Season 6 Episode 2 Pink Is the New Black

In the second episode of The Apprentice season 6, titled "Pink Is the New Black," the 16 remaining contestants are tasked with designing and selling a new women's fragrance. The teams are divided into two groups: Kinetic and Arrow.

The Kinetic team, led by Brandy Kuentzel, decides to go with a pink and girly theme for their fragrance. They name their fragrance "Euphoria" and create a marketing campaign that targets young women who want to feel confident and glamorous. Their presentation includes a photo shoot featuring models dressed in pink, as well as a catchy jingle.

On the other hand, Arrow, led by Poppy Carlig, decides to go with a more elegant and sophisticated theme for their fragrance. They name their fragrance "Radiance" and create a marketing campaign that targets older women who want to feel beautiful and refined. Their presentation includes a video featuring a successful businesswoman and mother who uses the fragrance to boost her confidence and productivity.

Both teams face challenges throughout the episode. Kinetic struggles with creating a scent that appeals to a wide audience, while Arrow faces difficulties with their marketing strategy and pricing.

The teams are given a limited amount of time to sell their fragrances to large retailers, including Walgreens and CVS. They have to negotiate prices and convince the retailers to carry their product in their stores.

The episode ends with a boardroom meeting, where each team is evaluated based on their performance. The winning team is rewarded with a luxurious spa treatment, while the losing team faces the possibility of losing a team member.

Overall, "Pink Is the New Black" is a thrilling and competitive episode of The Apprentice that showcases the contestants' creativity, salesmanship, and strategic thinking. It highlights the importance of branding, marketing, and negotiation in the business world.