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Golf Channel announced the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson Golf's newest driver for 2017 on a new, first-of-its-kind television series, "Driver vs. Driver" presented by Wilson. The series premieres Tuesday, Oct. 4 at 10 p.m. ET. Driver vs. Driver will follow the trials and tribulations of aspiring golf equipment designers as they compete for the chance to win $500,000, and the opportunity to have their driver design sold at retail under the Wilson Staff name. The finalists, selected through an open call application process, will present to a panel of celebrity judges - former Chicago Bears linebacker and avid golfer Brian Urlacher, former USGA Technical Director Frank Thomas and President of Wilson Golf Tim Clarke - during the series' first two episodes. Two-time PGA TOUR winner and Wilson Advisory Staff member Kevin Streelman joins the series as a judge beginning with the third episode. Following the presentations, the judges will debate on which finalists' concepts will advance in the competition. The seven-episode series will then take viewers behind the scenes as the advancing teams work with Wilson LABS - the innovation hub at Wilson - engineers to evaluate, critique, refine and test their concepts, all while the panel of expert judges evaluates the best concept that will help golfers perform off the tee.

Tuesday 10:00 PM et/pt on Golf Channel
2 Seasons, 15 Episodes
October 4, 2016
Reality
Cast: Tim Clarke, Melanie Collins, Frank Thomas, Brian Urlacher
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Driver vs. Driver Full Episode Guide

  • Two finalists meet with the judges at Wilson Sports new headquarters in downtown Chicago. A winner is selected, $250,000 is awarded, and the newest driver is revealed.

  • The remaining designs head to the American Century Championship in Lake Tahoe, where they are tested by Steve Young, Tim Brown, Mike Modano, Sean Payton, Herm Edwards and Brian Urlacher.

  • With only 4 drivers remaining in the competition, the designers battle in hopes of making it to the finale. They work with Wilson engineers to refine their designs for social media influencers.

  • The five remaining designs are taken to the PGA Show Demo Day for testing and feedback from golf professionals and consumers. This is combined with data from robot tests and reactions from the judges to determine which concepts make the final four.

  • Titanium prototypes are given to Wilson Staff Tour pros Kevin Streelman, Ricky Barnes, Troy Merritt and Brendan Steele, whose feedback determines which designs advance and which ones miss the cut.

  • Designers on the verge of elimination are given the chance to team up and merge their concepts as only seven can advance to Wilson Labs, where they'll work alongside the company's engineers.

  • Season 2 of Driver vs. Driver tees off with a call for the world's best driver designs. Fourteen finalists are chosen to pitch their entries at Wilson headquarters for a chance to win $250,000.

  • A half-million dollars is on the line as the finalists discover who's design Wilson chooses as the champion of Driver vs. Driver.

  • Contestants must impress both retailers and players to make it to the finale. Judge Brian Urlacher takes the remaining contestants to American Century Championship to introduce their clubs to his celebrity friends.

  • The teams are surprised with a trip to China to see their drivers go from design to useable prototypes. When they return, the real competition begins as golfers take them out for a test drive.

  • Teams work with marketing experts to finalize colors, names, and stories. Designs are put through rigorous testing to find out who has followed through on their potential and delivered a viable driver. Two more teams are eliminated.

  • Competition moves into Wilson labs as final six teams begin working with Wilson's top designers, who help them turn concepts into reality. Along way, each team receive a crash course in Marketing 101.

  • With two teams eliminated, the six remaining teams make their official presentations and wait through a stressful night to see if they go home or continue their journey closer to the $500,000 grand prize.

  • Wilson Sporting Goods issues an open call for all innovators to submit their best driver designs. Three judges review entries and narrow them down to 11 finalists who all hope to move one step closer to a $500,000 grand prize.

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Driver vs. Driver is available to watch and stream on Golf Channel. You can also buy, rent Driver vs. Driver on demand at iTunes online.