Ep 4. Elevators: 1996

Hip Hop: The Songs That Shook America is a TV series that explores the impact and cultural significance of some of the most iconic hip hop songs in history. In season 1, episode 4 titled "Elevators: 1996", the show delves into the creation and societal impact of Outkast's hit single "Elevators (Me & You)".

The episode begins by placing the song in historical context, examining the state of hip hop in the mid-90s and the landscape of Atlanta's music scene. Through interviews with music industry insiders and former collaborators, the show highlights Outkast's unique blend of funk, soul, and jazz that set them apart from other artists of the time. The series also examines the significance of the group's name, which has been interpreted as a reference to being outside the mainstream and away from the established norms of hip hop culture.

As the episode progresses, the show explores how "Elevators" came to be. Interviews with Outkast members Andre 3000 and Big Boi, as well producer Organized Noize, provide insight into the creative process behind the song's distinctive sound and lyrical content. The series also touches on the challenges that the group faced in getting the song played on mainstream radio, due in large part to its non-traditional structure and refusal to conform to established industry norms.

While the show provides a deep dive into the song's musical origins, it also explores the larger societal implications of "Elevators". The song was a rarity at the time in that it provided a window into the black experience from a decidedly positive and celebratory perspective. This is in contrast to many other hip hop songs of the era, which often portrayed a more negative or violent reality. Through "Elevators", Outkast sought to shine a light on the beauty and complexity of the black experience, and to bring a message of hope and unity to its listeners.

Overall, "Elevators: 1996" is an insightful and engaging exploration of one of hip hop's most iconic songs, and the artists behind it. The episode provides a powerful reminder of the cultural importance of hip hop not just as a form of entertainment, but as a vehicle for social commentary and cultural transformation. Whether you are a casual hip hop fan or a die-hard music aficionado, this episode will leave you with a newfound appreciation for the power of music to connect people and change lives.