Ep 7. The Flashing Neon Party Pad

In season 1 episode 7 of Listing Impossible entitled "The Flashing Neon Party Pad," real estate moguls Aaron Kirman and Neyshia Go team up to tackle a unique property in the Hollywood Hills. The property in question is a party pad that has been used for some of the most epic parties in Hollywood. However, due to its eccentric decor and the fact that it's more of a commercial space than a residential one, the property has been a hard sell for traditional real estate agents.

The team begins their assessment by looking at the property's unique features, which include neon lights, a stripper pole, a DJ booth, a rock climbing wall, and a custom-made slide. While these features may be appealing to potential buyers, they also present challenges in terms of marketing the property to the right buyers. Aaron and Neyshia soon realize that they need to think outside the box and target potential buyers who are looking for a unique space that they can tweak and personalize according to their needs.

The team starts off by tackling the property's unconventional decor. They suggest removing some of the more extreme elements of the decor like the neon lights and the stripper pole to give the house a more residential feel. This change will appeal to potential buyers who are looking for a home rather than a commercial space.

Next, the team turns its attention to the property's layout. They suggest adding more walls to create additional bedrooms and bathrooms. This change would make the property more appealing to families or larger households who are looking for more privacy. Additionally, they recommend creating a dedicated home theater room that can be used as an entertainment space for the entire family.

In order to attract the right buyers, the team decides to market the property to non-traditional buyers like entrepreneurs, celebrities, and social media influencers who are known for their bold and unique tastes. They also partner with a lighting company to showcase how the property can be transformed with less extreme lighting that still captures the property's essence.

As a result of their efforts, the team is able to bring in a few potential buyers who are interested in the property. However, in order to seal the deal, they need to convince the buyers that the property can be a great investment and that it can be transformed into a charming family home.

Overall, "The Flashing Neon Party Pad" episode of Listing Impossible showcases the challenges and opportunities of selling a unique property with unconventional features. The team's efforts to think outside the box and target non-traditional buyers offer insights for real estate professionals on how to approach similar properties in the future.