Ep 1. Stairway to Sell

In the premiere episode of Going for Sold season 1, titled "Stairway to Sell," we're introduced to real estate agents Jon Pierre and Mary Tjon-Joe-Pin as they take on the challenge of selling a mid-century modern home in Houston, Texas.

The home, built in the 1950s, boasts unique features such as a double-sided fireplace, terrazzo flooring, and an outdoor atrium. However, it also has some drawbacks, including an outdated kitchen and bathrooms that need modernizing. Jon and Mary must navigate these challenges while trying to secure a buyer for the home.

The episode opens with a tour of the house, where Jon and Mary point out its unique features and potential for renovation. They recognize the challenge of finding a buyer who can see past the home's outdated features and appreciate its mid-century modern charm.

To attract potential buyers, Jon and Mary decide to stage the home with modern furniture and decor. They also enlist the help of a professional photographer and videographer to showcase the home's beauty in the online listing.

As they prepare to host an open house, Jon and Mary face another setback - the home's unique layout includes a spiral staircase that doesn't meet safety standards. They must come up with a plan to address this issue before potential buyers take notice.

Throughout the episode, we also get a glimpse into Jon and Mary's personal lives, including their close relationship and shared passion for real estate. We see them balance their work responsibilities with family obligations, such as making time to attend their son's soccer game.

As the episode draws to a close, Jon and Mary anxiously await feedback from potential buyers who visited the open house. They receive mixed reviews - some love the unique features of the home, while others express concern about the outdated kitchen and bathrooms.

Despite these mixed reactions, Jon and Mary remain optimistic about selling the home and realize that finding the right buyer may take time. They continue to work hard and explore new strategies for marketing the home, confident that they will eventually find the right buyer for this unique mid-century modern gem.

Overall, "Stairway to Sell" offers a compelling look into the world of real estate, showcasing the challenges and rewards of selling a unique home in a competitive market. Jon and Mary's chemistry and dedication to their work make for an engaging and entertaining viewing experience. Fans of real estate shows are sure to enjoy this exciting new addition to the genre.