Ep 7. Taxi Service / Hot Dog Stand

Nathan For You season 2 episode 7, titled "Taxi Service/Hot Dog Stand," follows host Nathan Fielder as he helps a struggling taxi company and a hot dog stand owner in Los Angeles.

The episode begins with Nathan meeting with the owners of a taxi company. The taxi company is not doing well and has only a few drivers left. Nathan suggests that they could attract more customers if they had a unique selling point. He comes up with the idea of "The Diarrhea Ride," a ride that guarantees to get customers to their destination as fast as possible by giving them diarrhea. The owners are hesitant, but agree to try it out.

Next, Nathan meets with a hot dog stand owner who is struggling to get customers. Nathan suggests that they advertise the hot dogs as "the best in LA" and create a new dish called "the Stingy Pup," a hot dog with very little meat but lots of toppings. The owner agrees to try out Nathan's plan.

As the episode progresses, viewers watch as Nathan tries to promote the unique selling points of both the taxi company and the hot dog stand. He creates a fake commercial for the diarrhea ride that goes viral, causing the taxi company to become very popular. However, when customers start actually getting diarrhea, the taxi company starts to receive complaints and negative reviews.

Nathan also creates a hot dog eating contest to promote the hot dog stand's new dish, the Stingy Pup. The contest is a success, but the winner ends up getting sick from eating too many hot dogs. The hot dog stand receives negative press and the owner decides to pull the Stingy Pup from the menu.

In the end, both the taxi company and the hot dog stand go back to their original business models, but they both receive a increase in customers thanks to Nathan's help. However, they both realize that the unique selling points Nathan suggested were not worth the negative consequences they brought.

Overall, the "Taxi Service/Hot Dog Stand" episode of Nathan For You is a humorous and entertaining look at how even the best marketing ideas can backfire. Nathan's unconventional methods and humorous approach make the episode both entertaining and insightful, as viewers watch the businesses struggle to adapt to Nathan's unique suggestions.