Ep 3. Paul The Pitch Man

In season 9, episode 3 of Wahlburgers, titled "Paul The Pitch Man," viewers get a glimpse into the behind-the-scenes of how the Wahlberg brothers run their business empire.

The episode begins with Paul Wahlberg, the chef and owner of Wahlburgers, working on a new burger recipe that he hopes will be a hit with customers. Meanwhile, Mark Wahlberg is in Los Angeles filming a movie, Donnie Wahlberg is on tour with New Kids on the Block, and Alma Wahlberg is busy with her catering business. Paul is left to hold down the fort and come up with new ideas to keep the Wahlburgers brand fresh and innovative.

Paul's next challenge is to pitch his new burger recipe to his business partner, Ed St. Croix. Ed is skeptical of Paul's new creation and challenges him to come up with more ideas to boost sales. As Paul struggles to come up with new ideas, he turns to Donnie for advice. Donnie suggests that Paul create a special burger that is themed after one of his movies. Paul likes the idea and starts brainstorming ways to create a burger that represents Donnie's movie career.

Once Paul has the new burger recipe perfected, he must pitch it to Alma, Mark, and Donnie to get their approval. The brothers are tough critics, but they ultimately agree that the new burger is a winner. Now, Paul must convince Ed to give the new burger a chance and start promoting it to customers.

Throughout the episode, viewers also get a glimpse into the daily operations of Wahlburgers, including the management of employees and dealing with difficult customers. One particular customer is causing trouble by demanding a refund for a burger that was cooked to order. Paul must find a way to appease the customer without compromising the quality of the food or the reputation of the restaurant.

Overall, "Paul The Pitch Man" showcases the challenges of running a successful restaurant and the importance of creativity and teamwork in the business world. It highlights the entrepreneurial spirit of the Wahlberg brothers and their dedication to providing customers with innovative and delicious food. Fans of the show will enjoy seeing the Wahlberg brothers in action and getting a sneak peek into the business side of the Wahlburgers brand.