Ep 5. Hershey Addiction

In Hotel Impossible season 6 episode 5, titled "Hershey Addiction," host Anthony Melchiorri heads to Hershey, Pennsylvania to help the struggling Simmons Motel. The motel is located just minutes away from the famous Hershey's Chocolate World, but despite being in a prime location, the Simmons Motel is failing to attract and retain guests.

Upon arriving at the motel, Anthony meets co-owners Ginger and David, who are facing financial difficulties and are at risk of losing the property. Anthony quickly gets to work, conducting a thorough inspection of the property and interviewing staff and guests to get a sense of the motel's strengths and weaknesses.

Anthony soon discovers that there are several issues plaguing the Simmons Motel. The rooms are outdated and in need of renovation, and the motel lacks amenities that modern travelers expect, such as high-speed internet and a fitness center. The motel's restaurant is also in need of improvement, with a limited menu and slow service.

To address these issues, Anthony comes up with a plan to revamp the Simmons Motel and make it more appealing to guests. He brings in a team of designers and contractors to give the rooms a much-needed makeover, with new bedding, furniture, and decor. He also encourages the owners to invest in amenities such as high-speed internet and a fitness center.

Anthony helps the restaurant by bringing in a local chef to revamp the menu, offering more options and quicker service. He also works with the owners to improve their marketing strategy, suggesting new ways to promote the motel and attract guests.

Throughout the episode, Anthony faces several challenges, including resistance from the owners, a tight budget, and unexpected setbacks. However, he remains focused on his goal of transforming the Simmons Motel into a successful business.

In the end, Anthony's efforts pay off, with the Simmons Motel receiving a much-needed upgrade and rebranding. The owners are thrilled with the changes, and guests are impressed by the improvements to the rooms, amenities, and restaurant. Overall, "Hershey Addiction" is a compelling episode that showcases Anthony's expertise in turning struggling hotels into profitable businesses.