Ep 1. All Bottled Up

In the premiere episode of Sell It Like Serhant, titled "All Bottled Up," we are introduced to Ryan Serhant, a successful real estate broker in New York City. Ryan's mission in this episode is to help a struggling entrepreneur, Zarinah, sell her line of bottled sauces at a local food festival.

Zarinah is a passionate cook with a unique blend of spices that she has bottled and labeled herself. She dreams of turning her sauce line into a successful business, but she's hit a roadblock and can't seem to get her product to sell. Ryan sees the potential in Zarinah's sauces and agrees to help her out.

To start, Ryan observes Zarinah selling her sauces at the food festival, noting that she's not engaging with potential customers and her presentation needs work. He advises her to create a more eye-catching and informative display booth that highlights the ingredients and benefits of her sauces.

Next, Ryan takes Zarinah to a restaurant to get feedback from the chefs on the quality of her sauces. They give her valuable tips on how to improve the taste and texture, and she uses their feedback to make adjustments to her recipes.

As the food festival begins, Ryan helps Zarinah with her sales pitch, teaching her how to approach customers and make a convincing case for why they should buy her sauces. He also encourages her to sample her sauces with potential customers, which proves to be a successful tactic.

Throughout the episode, we see Ryan's enthusiasm and energy as he coaches Zarinah and helps her build her confidence. He's not afraid to be blunt and honest with her when he thinks something isn't working, but he's also quick to offer praise and encouragement when he sees her improving.

In the end, Zarinah's sales at the food festival improve significantly and she gains new fans of her sauces. Ryan also helps her secure a spot in a local grocery store, giving her a chance to expand her customer base even further.

Overall, "All Bottled Up" is a heartwarming and inspiring premiere episode that showcases Ryan Serhant's talent for salesmanship and his passion for helping others succeed. It's a must-watch for anyone interested in entrepreneurship or looking for some practical tips on how to sell a product successfully.