The Profit Season 2 Episode 3 Michael Sena's Pro-Fit

In season 2 episode 3 of The Profit, titled "Michael Sena's Pro-Fit," Marcus Lemonis meets with Michael Sena, a fitness industry expert who has been running a successful gym in Las Vegas for over 20 years. However, Michael's business has hit a rough patch and he is in desperate need of financial help.

Upon arriving at the gym, Marcus is greeted by Michael and his team, who give him a tour of the facilities. Marcus immediately sees that there is potential for the gym to be profitable once again, but he also notices that there are a number of issues that need to be addressed.

One of the biggest issues that Marcus uncovers is the lack of structure and organization within the gym. Michael is running the business on his own and has not established clear roles and responsibilities for his team. This has resulted in a lack of focus and accountability, which is impacting the overall success of the gym.

In addition to the lack of structure, Marcus also discovers that there is a disconnect between Michael and his team. Many of the employees have been with the gym for years, but they feel undervalued and underappreciated. This has led to a high turnover rate and a negative culture within the workplace.

To address these issues, Marcus meets with Michael and his team to establish a plan for moving forward. He recommends implementing a new organizational structure, which assigns clear roles and responsibilities to each team member. He also suggests creating a new employee compensation plan that rewards hard work and incentivizes employees to stay with the gym long-term.

Throughout the episode, Marcus works closely with Michael and his team to implement these changes and improve the overall culture of the gym. He also helps them to diversify their revenue streams, by introducing new services such as personal training and nutrition counseling.

As the episode comes to a close, it is clear that Michael Sena's Pro-Fit is on the path to success once again. With Marcus's help, the gym has established a strong foundation for growth and profitability. Michael and his team are focused, motivated, and ready to take their business to the next level.