Ep 14. The Western Riviera

The Western Riviera is the 14th episode of the second season of the popular television show Hotel Impossible. The episode takes place at The Western Riviera, a struggling hotel located in Grand Lake, Colorado. Anthony Melchiorri, the show's host and hospitality expert, arrives at the hotel to find that it is in dire straits and in need of significant improvements if it is to survive.

When Anthony arrives, he is greeted by Brenda and Mac, the owners of The Western Riviera. Brenda and Mac are a couple who have been running the hotel for 38 years and are now struggling to keep the hotel afloat. They have been hit hard by declining business and the challenges of running a hotel, and they are looking to Anthony for guidance on how to turn things around.

Anthony begins his assessment of the hotel by checking into one of the rooms. He quickly identifies several issues with the room, including a moldy smell, outdated furnishings, and worn-out carpets. He also checks out the hotel's amenities, including the restaurant, the bar, and the outdoor space. Anthony finds that the restaurant is not being used to its full potential and that the bar is dilapidated and uninviting. The outdoor space is largely unused and has not been maintained properly.

After completing his evaluation, Anthony sits down with Brenda and Mac to discuss his findings. He tells them that the hotel is in desperate need of a renovation, including upgrades to the rooms and common areas. He also notes that the hotel's branding is not clear, and that they need to focus on marketing to draw in more customers. Brenda and Mac are initially resistant to change, but they eventually agree to let Anthony take the lead.

Anthony sets to work immediately, bringing in a team of contractors to start the renovations. He begins by giving the lobby a facelift, adding new furniture, a fresh coat of paint, and updated accessories. He moves on to the restaurant, working with the chef to create a new menu that highlights local ingredients and adds some much-needed flair to the dining experience. He also brings in a mixologist to revamp the bar, creating a new cocktail menu and transforming the space into a stylish and inviting lounge.

One of the most significant changes Anthony makes is to the hotel's outdoor space. He transforms it into a beautiful and functional event space, complete with a new pergola, outdoor fireplace, and seating area. This new space gives the hotel a much-needed boost in its appeal to potential customers.

Anthony also works closely with Brenda and Mac to improve their marketing efforts. He helps them to redesign the hotel's website and develop a social media presence that highlights the hotel's unique features and local attractions. He also encourages them to offer promotions and packages to entice customers to stay at the hotel.

Throughout the episode, viewers see the transformation of The Western Riviera from a tired and struggling hotel to a vibrant and welcoming destination. Anthony's expertise and guidance are key to making these improvements, and his compassion and empathy for Brenda and Mac help them to embrace the changes that are necessary for their business to survive.

In the end, The Western Riviera is transformed into a vibrant and successful hotel, thanks to Anthony's efforts and the dedication of Brenda and Mac. This episode of Hotel Impossible is a testament to the power of hard work, determination, and expert guidance in turning a struggling business into a thriving one.