Ep 5. Monica Potter Home

Marcus Lemonis travels to Akron, Ohio to help actress Monica Potter with her home goods store, Monica Potter Home. The store specializes in locally made home decor and furniture. However, the store is struggling with high overhead costs and a lack of organization.

Upon arriving, Marcus is impressed with the beautiful and unique store design, but quickly realizes that the store's operations are disorganized and inefficient. He observes that staff is unclear on their roles and responsibilities, resulting in miscommunications and unmet deadlines. Additionally, the store's high overhead costs are cutting into profits, as many items are not turning over quickly enough.

Marcus begins by meeting with Monica Potter and discussing her goals for the store. She explains that she wants the store to continue to showcase locally made decor and furniture, but she also wants to expand the store's reach by offering branded products and a wider selection. Marcus feels that this is a good idea, but cautions that it could also be a risky move if not executed properly.

Next, Marcus meets with the store's employees to assess the current state of operations. He quickly identifies a lack of accountability and a need for clear roles and responsibilities. He also realizes that the store's inventory is not being tracked accurately, which has resulted in a surplus of some items and shortages of others.

To address these issues, Marcus implements a number of changes, including re-defining and clarifying employee roles, streamlining operations, and tracking inventory more closely. He also works with Monica to develop a new product line that will help expand the store's reach. Together, they create a line of branded candles and bath products that are sold exclusively at Monica Potter Home.

As the episode progresses, Marcus identifies other areas for improvement, such as revamping the store's e-commerce site and exploring new marketing and advertising avenues. Through it all, he emphasizes the importance of accountability and clear communication between team members.

At the end of the episode, the store is in much better shape, with a streamlined operations process and a new product line to offer customers. Monica is pleased with the changes and is optimistic about the store's future. Marcus reminds her that the key to success is staying focused on the core values that make Monica Potter Home unique.