The AIC channel is one of the most popular and well known in the world. This channel is based in Asia and is primarily an entertainment channel centered around those that are in their 20s and 30s. The channel provides reality show style television relative to the Asian culture. Due to the rapidly changing culture in Asia, there are many different genre's of entertainment that the channels are trying to tap in to.
As the economy continues to grow in Asia, more and more people will have access to television and other disposable products that consumers like to buy. With this rapidly growing consumer base, it is important for channels to reach this growing customer. Among the different shows that AIC offers, are MTV style programs geared toward younger people. Although these shows have a glimpse of some reality, for the most part they are entertainment only oriented.
Overall, AIC is a rapidly growing TV station that is based in Asia for the Asian culture. As the economy expands in Asia and more and more people have access to TV's this growing consumer base will have more and more say in the channels that are provided. Currently AIC targets customers in their 20s and 30s, and they will continue to do so in the future. If they are successful they will see many years of growth ahead.
